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Identity Rolls Out Curiously Lame Offer

By Blackjacker1979 on Thursday, 2nd June 2011 4:09pm
  » filed under Las Vegas  comments: 10


Fresh on the heels of a jaunt off to Vegas, I received a suspiciously interesting envelope from The Cosmopolitan today. Further inspection revealed...

Cosmopolitan Identity Offer

Yes folks, it seems that Identity is finally rolling out member offers. (Not that we can read them because someone decided that white was a great font color for a light busy background. Tsk tsk marketing.) Now lets see, 2 nights in a Wraparound Terrace and at least a grand in play over opening weekend... this should be good...

Cosmopolitan Identity Offer

$5 Identity play.

A measly red chip? Can you even use a red chip for anything other than a craps hardways or roulette straight up bet at their table minimums? That's not even one third the cost of one signature cocktail at Vesper!

Further calls to the number mentioned let me know that the "special offer" I was given as part of the promo was a 10% discount on a City Room. For a weekend in late August, this Identity offer bumped the price down to a modest $252 per night average, or the valuation of your pride if you take the bait.

Curious indeed, Identity. Now someone please get Southwest on the phone for me? At least they'll throw in a plane ride with my cheaper nightly rate.

Tagged: comp clubs   identity   cosmopolitan   


Comments & Discussion:

putting "game" after "taste" leaves me with a gamey after taste. i know cosmo wants to be different, but c'mon... big picture.

Speaking of gamey after taste...can I interest you in a duck tongue taco?

Wow, this is worse than my Total Rewards offers from AC...and those were bad!

Dang, I only got an email for a two-for-one buffet with a room.

Southwest is giving me a deal, well i think its a deal, for 5 nights at the end of august, at mirage and flight out of st. louis, 700 bucks. its for saturday thru thursday. i think thats a good deal. what do you guys think

I can't believe they'd knock out type against a light pattern background like that. Marketing directors, you can NOT let graphic designers get away with stuff like this.
"Design integrity" my ass. Let 'em pout.

Also can't believe they'd spend the dough for printing and postage on such a low-level offer.

Growing pains I guess.

My MGM offers used to have similar issues, too light type on a light background, ridiculous offer that's embarrassing to even be called an offer. It's always nice to see the growing pains of managing your database.

similarly crap offers here. le sigh. so much for dreams of competition for my gaming dollars and loyalty.

Strangely enough, I got what I thought was an overly generous offer based on my Cosmo spends. Never stayed there, never used my Identity card for food purchases, minimal as they were, but I did play a fair amount of video poker. I ended up with an offer of 2 nights (no room indicated; assume City Room), a 2 for 1 buffet, and $5 Identity Play, or $10 if I stayed Sun. through Thurs.

I wonder if this tells us Cosmo is chasing VP / slots players, similar to Harrah's TR?

Excalibur offered me a free buffet for every day of my next stay. Are they threatening me?

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